I knew that if I failed I wouldn't regret that but I knew the one thing I might regret is not trying." -Jeff Bezos
What stops you from chasing your business building dreams?
Especially when it comes to online content production?
Are you scared you won’t succeed? Are you nervous of failing? Or is it the ever-present, but completely understandable, lack of time?
There may be many fears layered together...like an unwieldy gooey lasagna.
Layers may include:
Baked all together, these fears become complex and the layers kind of melt together and become seemingly inseparable.
In an actual lasagna, it's a wonderful thing for the layers to never come apart.
With fears, it's different. We can untangle and then prioritize those together.
Before we do, let me ask you directly....
Is failing worse than never trying?
Did you check out the post about how I'm scared that your business might be perceived as abandoned or non-existant?
Give that post a once-over and then ask yourself how you will feel if you never try, or didn't try for long enough, to develop your social media marketing (or fill in the blank of some other kind of marketing).
Now sit with that feeling and ask yourself, “is that better or worse than failure?”.
We learn most when we fail, so even if you don’t succeed at first, or at all, there is a great take away and opportunity to learn for the next part of your journey. If you never try, you will likely regret never really knowing how far you might've gone toward success because you wouldn't take the first or next step.
Perfection doesn't exist in business...or marketing
There's always testing and improvement. In fact, that's all marketing is...is testing.
Along your journey, you'll definitely experience hiccups, side steps and probably even setbacks.
All this progress that makes an already busy person feel they must move faster, harder and smarter...immediately.
Hey, I get it.
Dang that disappointment
You're not going to like this either. Disappointment is going to happen.
The social media outlets and marketing opportunities are moving, changing and being developed faster than they ever have before. The important part is to accept them as options for marketing, without allowing the learning curve or ensuing mistakes to completely derail you.
Try, even if effort means failure.
Continue to make goals for your business growth, include a little education into this marketing space and dream a little bit bigger....maybe a little bit outside of your comfort zone.
You will never regret your best efforts.
I promise, this is the truth.
If you've already swung for the fences and are completely spent, I totally understand.
If you've still got some curiosity, some questions and some desire to improve, stick around.
There's lots to share and learn.
Would it help to learn by doing? Consider the monthly Plan with Me workshops.
We'll have a great time! You, me and 19 other business owners who are interested in learning more about online marketing, social media, website content development and more.